---
title: "Reseller marketing strategies: bringing it all together"
description: Together, the marketing channels and suggested tips and graphic elements create an enhanced offering that will give your customers the information they need when they’re ready to make a decision.
image: https://blog.laplink.com/hubfs/Reseller%20Marketing%20Strategies_%20Bringing%20It%20Together.png
---

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![Featured Image](https://blog.laplink.com/hubfs/Reseller%20Marketing%20Strategies_%20Bringing%20It%20Together.png)

# Reseller Marketing Strategies: Bringing It Together

 Published by [Thomas Koll, CEO](https://blog.laplink.com/author/thomas-koll-ceo) on  September 22, 2015 at 11:03 PM

 We hope you’ve enjoyed reading about marketing tips for Resellers.

[![reseller-info](https://blog.laplink.com/hs-fs/hubfs/Imported_Blog_Media/reseller-info.jpg?width=720&height=504&name=reseller-info.jpg)](https://blog.laplink.com/hubfs/Imported_Blog_Media/reseller-info-1.jpg?hsLang=en)

Together, the marketing channels and suggested tips and graphic elements create an enhanced offering that will give your customers the information they need when they’re ready to make a decision.

Two out of three shoppers say they’ve abandoned a sale because they couldn’t get the information they felt was necessary.

With the right tools, your customers will have what they need when they need it–and be able to confidently click “Buy.”

**Additional messaging to use:**

*Free 24/7 Transfer Assistance*

For users who plan to perform the upgrade themselves, Laplink provides a free 24/7 hotline, which helps users through the process. The Free Transfer Assistance focuses on the user experience and helps them achieve a successful migration.

*30-day Money Back Guarantee*

If users are not completely satisfied with a software product they purchased, Laplink offers a no-hassle 30-day money back guarantee.

*Free upgrades for current users*

With the release of PCmover version 10, users who currently have PCmover licenses can upgrade to version 10 for free when they check for updates.

**Summary**

PCmover is the essential tool for moving all files, folders, applications, and personalized user settings from an old PC’s operating system to a new operating system quickly and easily.

Using our recommended marketing tips and tools, you’ll be able to capitalize on the opportunity presented by the Windows 10 release, and offer your clients a valuable product that will make their migration easy!

[![PCmover-Professional-Left-New](https://blog.laplink.com/hs-fs/hubfs/Imported_Blog_Media/PCmover-Professional-Left-New-1.png?width=300&height=459&name=PCmover-Professional-Left-New-1.png)](https://store.laplink.com/59/purl-Blog-PCmoverPro-5995-Fall2015)

Tags: [Software Industry](https://blog.laplink.com/tag/software-industry)

[Back to Blog](https://blog.laplink.com)

#### Add Comment

Published by

#### Thomas Koll, CEO

![Author Image](https://blog.laplink.com/hubfs/TKauthor.jpg)

As Chairman of the Board and CEO of Laplink, Thomas guides the company’s strategic direction. Prior to joining Laplink in 2003, Thomas was Chairman of the Board for Infowave, where he was involved in interfacing with global business and financial communities. Thomas also served as Infowave’s Chief Executive Officer from February 2001 to April 2002. Prior to joining Infowave, Thomas worked at Microsoft for more than 13 years. He was Corporate Vice President of Microsoft’s Network Solutions Group where he was responsible for Microsoft’s worldwide business with telecommunication companies. Thomas was instrumental in developing Microsoft’s vision for the communications industry and led the development of strategic partnerships in mobility, broadband and hosting. Previously, he was General...

[Read more about Thomas Koll, CEO...](https://blog.laplink.com/author/thomas-koll-ceo)

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