Stay Connected! NEW from Laplink- Laplink Sync for iOS

Already available for Android™ and Windows®, Laplink Sync™ is the most innovative synchronization technology for any mobile platform, allowing you to directly connect your devices and keep your files, folders, photos, and videos up to date between multiple devices, regardless of operating system.  Now available for iOS™ in the Apple App Store℠, it doesn’t matter if you use a Windows PC at home and an iPhone on the go. With just a few clicks, you can instantly synchronize any devices.

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Confused About Windows XP End-of-Life?

Windows XP end-of-life is just around the corner, and recent extensions for Microsoft’s antimalware software has users confused. However, extended virus warning doesn’t mean that Windows XP will be safe after the April 8th deadline.

We at Laplink are encouraging all users to move from Windows XP as soon as is practical. For many business users, that means upgrading existing PCs from XP to Windows 7. Luckily, our PCmover Windows 7 Upgrade Assistant is the perfect tool to do this, and Laplink will be offering is for free for one day only on February 4.

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According to a recent study by Trustworthy Computing, Windows XP systems have a malware infection rate six times higher than Windows 8. And AV-Test, who is in the business of testing security solutions, warns that continuing to use Windows XP after April 8 is a major security risk, especially as time goes on.

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Why Are PC Sales Slow? Laplink Has the Answer!

There’s no denying end-user demand for PCs has fallen in recent years. Laplink has continued to research and identify the top issues that result in delaying purchases of PCS. While analysts claim “the PC is dead,” hundreds of millions of PCs are still being sold each year. So why is demand down?

IDC estimates that just over 300 million PC will be shipped by the end of 2013, a 10.1% drop in total computer sales from 2012. However, IDC and other analysts expect the decline in PC sales has nearly run its course, with a very slight decline predicted in 2014. When discussing its most recent quarterly financial report, Intel’s CFO Stacy Smith said that the market for personal computers may be close to bottoming out. Several other PC manufacturers and suppliers have made similar statements recently. And just this week, Deutsche Bank added Intel to its short-term buy list, noting improving PC demand. IDC has also reported that PC usage is higher than tablets or phones, relied upon most for productivity.

Over the past 10 years, Laplink has surveyed PC buyers to identify what would accelerate their purchase, while reviewing similar data from other industry leaders. All conclusions have been the same: in 2013, given a specific level of demand, potential PC buyers have deferred purchase due to the cost of a new PC and due to concerns about migrating their new PC—the same concerns seen in every similar survey performed over the past 10 years.

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Laplink Saves the Holidays

The holiday season is the perfect time to take advantage of big deals on big buys. That’s why it’s the prime time for people to buy a new PC for themselves or someone else. Unwrapping a new PC is exciting, but setting it up is a daunting task that can ruin anyone’s holiday.

You’ll have to reconfigure it with all of your personalized settings, re-install frequently used programs and find the stashed serial numbers and activation CDs, and transfer important documents, family photos, and more. Users who want to do this on their own find themselves spending days on set up instead of enjoying the thrill of a new machine. And now, with Microsoft’s reduced functionality of Windows Easy Transfer, recipients of a new PC find themselves with even fewer solutions.

Laplink’s PCmover is the solution! Now offering PCmover at no charge to Windows XP and Vista users, PCmover eases the migration process because it is the ONLY software that automatically moves selected files, settings, and even programs from an old PC to a new one. PCmover also includes Free Transfer Assistance 24 hours a day, 7 days a week, which provides VIP-level step by step setup service at no additional charge from certified migration specialists.

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Solution to the Windows Easy Transfer Problem: PCmover

Microsoft users upgrading to Windows 8.1 were in for a big shock when they opened their trusty Windows Easy Transfer tool.

Microsoft’s latest version of Windows has significantly reduced the usefulness of Easy Transfer. Previously, Microsoft allowed users to transfer files and settings directly from one Windows PC to another across a network or using an Easy Transfer Cable. Now, in Windows 8.1, users can only transfer data files using only external media, like an external hard drive or USB stick.

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It’s even worse if the old PC is running Windows XP. In that case, Microsoft will not allow Easy Transfer to be used at all.

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America Recycles Day: Why You Should Recycle Your E-Waste

All around the nation today people are taking the pledge to recycle in honor of America Recycles Day. Already, over 48,000 people have taken the pledge, with many businesses joining in on the cause. Our national recycling rate currently sits at 34.7% and avoids greenhouse gases that equal removing more than 34 million cars from the road each year. Together, people are pledging to increase that percentage to save energy, protect the environment, and create green jobs for millions of Americans. So, how can you join in?

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Cyber Security Month: The Dangers of Malware and How to Stay Protected

As if right on cue for Cyber Security Month, a new malware named “CryptoLocker” has been hitting people’s hard drives with force.

This malware installs itself into your “Documents and Settings” folder under a randomly generated name. It then adds itself to the list of programs that run every time you log on and eventually creates and uploads an ID for you online. After your ID is created, a public-private key pair is generated, with the public portion being sent back to your computer.

Soon after setting you up, CryptoLocker encrypts all of your files. From important work documents, to spreadsheets, to family photos, CryptoLocker scrambles and locks it all. A pop-up then greets you with a “pay us or lose all your data” message. Typically, CryptoLocker gives users about 100 hours to pay a fee of $300 for the private key to recover their data. If this fee isn’t paid, the key is destroyed and the files are lost.

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Cyber Security Month- Mobile Tips to Keep You Protected

October is National Cyber Security Month and we at Laplink want to make sure you’re protected. According to research done by the National Cyber Security Alliance, 80% of adults use the internet, 49% of them accessing it from their smartphones. With the influx of smartphones, tablets, and other mobile devices, it’s never been easier to be connected. But with an increase in internet access comes an increase in security risk.

Most smartphone users have never backed up their mobile devices, and a full 64% have never installed security software or apps to keep their mobile devices more secure from malware and viruses. Nearly half of all targeted cyber attacks are directed at companies with less than 500 employees, and weak mobile security can be a major point of entry. So how do you stay protected on the go?

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Not All Data Should Be Stored in the Cloud

The US-China Economic and Security Review Commission released a report today titled “Red Cloud Rising: Cloud Computing in China.” This report takes a look at China’s growing support for cloud services and the implications that may lead to for US companies and consumers.

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According to the report, “the Chinese government plans to make more than $1 billion available over the next few years to drive cloud computing development.” Cloud computing companies around the US are exploring the possibility of expanding overseas, but what does that mean for cloud users?

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Laplink Sync Beats Out the Competition

Recent analysis compared Laplink Sync to a variety of competitors. Although Laplink Sync™ was released just one month ago, it has already proven to beat out competitors with superior peer-to-peer connectivity options, more secure synchronization, enhanced features (like easy conflict resolution), and the most comprehensive, free customer support available.

As a peer-to-peer synchronization product, Laplink Sync offers a safer sync process than cloud-only solutions. Where cloud-based options are vulnerable to server availability and forces you to rely on Internet connectivity, Laplink Sync gives you the option to connect their devices directly. This keeps your information more secure and greatly reduces the risk of losing your data.

Laplink has also partnered with Intel to give even more connectivity options to users like you. By integrating with Intel’s Common Connectivity Framework, something no other sync product does, you are able to connect and sync your music, photos, and other files with Wi-Fi, Bluetooth, and more.

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